
Goodburn
Sketches for Ogilvy Chicago
2023
Personal proposal for Goodburn, a future cannabis product company aiming to use its profits to create controlled burns that lower the risk of wildfires in California. The proposal is inspired by traditional firefighter motifs, fonts and colors, taking a more modern turn.
Made under the supervision and art direction of Gabe Usadel and Joe Sciarrotta at Ogilvy Chicago.


